Industry Changes: From Selling Songs To Buying Services

Over the last decade, there has been an intense focus on the long-term value of music copyrights with more than $5 billion spent on acquisitions in 2021 alone. But as the media focus on the big numbers, the companies powering the industry have expertly developed technology and personnel capabilities to service both the high end of the market and the proliferation of mid and long-tail creators.

While the market for copyright acquisitions continues to hold steady, is it this relatively new slate of service businesses that controls the future of the industry? And as they become more attractive to investors, offering growth and profitability, how will injection of capital support the next generation of creators?