Mondo.NYC Speaker


Adam Brodsky
Founder, Woolly Music
Adam Brodsky is an award-winning member of the Guild of Music Supervisors with over a decade of experience working in the music and TV industries. He began his career in the NYC music scene, working at DFA Records (James Murphy of LCD Soundsystem's label) and booking shows at Brooklyn venues such as Glasslands and Baby's All Right.
Brodsky has music supervised dozens of projects, including the Emmy Award-winning VICE News, and he continues to work in film and TV as the founder of Woolly Music. His own music has been featured in many TV shows and major ad campaigns, including Super Bowl commercials.
Residing in Los Angeles as of 2023, Brodsky also moonlights as a member of punk rock stalwarts Crocodiles.
GMS 2023: Crafting Brand Anthems: Music in Iconic Advertising
10/12/23, 5:00 PM
We delve into the creative process and collaboration involved in crafting the sound for brand "anthem" spots -- those iconic advertising campaigns that serve as a brand's manifesto or emotional centerpiece. Bringing together music creators (composers, producers, music houses) and creatives/music supervisors from ad agencies, the discussion explores the unique considerations, approaches and the multi-faceted teamwork required to bring these powerful brand stories to life.