Co-Founder & Co-CEO, MELON
Josh Neuman is co-founder and co-CEO of MELON, a powerhouse metaverse game development studio focused on Roblox. MELON is responsible for many large-scale music events on the platform and is proud to be in partnership with premium brands including the NFL, Chipotle, Mattel, Pacsun, Clarks and more.
Before MELON, Josh co-founded 88Rising and served as COO, developing the company from the ground up to become a leading Asian music and media lifestyle brand with a huge digital footprint, artist roster, festival properties, product/apparel and brand division.
Previously, Josh was an artist manager and built some of the most successful management companies in the world, with clients including superstar Tiësto and Fall Out Boy. Josh also founded Recreation Worldwide, a brand creative agency and content platform which was later acquired by VICE Media. Josh has been at the intersection of talent, content, brands and marketing throughout his career and has architected some of the most innovative partnerships in music.
Music & Gaming: Anatomy of a Successful Integration
10/12/22, 3:00 PM
This panel will take a deep dive into recent successful integrations between music and video games. Hear firsthand accounts from our panelists as they take you from the genesis of the concept, through the creative and development process, to the challenges faced and lessons learned. Learn how professionals define and measure successful integrations and explore potential opportunities.