VP of membership, HIFI
Rob Bonstein is VP of membership at HIFI and a leader who has pushed the music industry forward from roles in major record labels, artist management and touring. Previously Rob led Business Development for Paradigm Talent Agency's music department after its acquisition of The Windish Agency, where he was an executive in charge of Strategy and Business Development. At The Creed Company he created innovative album and tour marketing campaigns for the Grammy Award-winning artist Bruno Mars, including one of the first Spotify-centric album release campaigns in 2012, leading to milestone streaming performance for Unorthodox Jukebox and "Locked out of Heaven" in 2012. He started his career in record labels, including at Epic Records where he created new digital sales forecasts for the finance department and ran the Digital Marketing team, running release campaigns and web, social and CRM strategies for artists including Shakira, Sade, Ozzy Osbourne, Sara Bareilles, and more. Rob is a previous panelist at SXSW, Digital Music Forum West, ASCAP Expo, GRAMMY Camp, Music Biz, and more.
Financial Clarity: Building an Artist-Centric Music Industry
10/15/20, 8:00 PM
This panel will focus on the challenges artists of all levels face when trying to get a handle on their financial picture. There is a total lack of financial tools and infrastructure for artists and. with the pandemic, the river of nickels coming in from a variety of revenue sources is more important than ever to have a grasp on. These experts know firsthand what the challenges that artists and their teams face when it comes to building true independence in the music industry and they have quite a few ideas on how to solve them.