Alexis Atai

Alexis Atai has more than 7 years of experience in brand management in various roles at Bravado, part of UMG and the world’s leading artist merchandise and lifestyle company. She manages all aspects of her roster’s merch business, which includes working closely with artists’ teams on tour merch, artist web shops, retail, licensing, fashion brand collaborations, pop-up shops and more. Her current artist roster includes The Weeknd, NIN, Nicki Minaj, Metro Boomin, Kid Cudi, Anitta, DJ Khaled and others.