Pieter van Rijn is the CEO of Downtown Music, the world’s largest music services company. With extensive experience across global strategy, van Rijn is responsible for overseeing and providing expanded leadership across Downtown Music’s four divisions -- Publishing, Distribution, Artist & Label Services and Royalties & Financial Services -- which collectively serve over 5,000 business clients and reach over 4 million creators and artists in 145 countries.

Prior to becoming CEO of Downtown Music, Pieter served as the group President of Downtown Music and as CEO of global music distributor FUGA, joining in 2014 and leading the business through a period of unprecedented growth. Now firmly established as the world’s leading B2B distribution company, van Rijn led the steady transformation to FUGA becoming a full label-services business, including marketing services, sync, royalty accounting, physical distribution, and audience engagement and insights.

A graduate of Erasmus University of Rotterdam, van Rijn began his career as a songwriter signed to Sony Music before moving into corporate strategy and M&A, consulting for some of Europe’s largest companies. A sought-after public speaker and columnist, van Rijn has given keynotes and penned columns for a number of global conferences and outlets including SXSW, A2IM’s Indie Week, Amsterdam Dance Event, Music Biz and Music Ally. He has also been recognized in Billboard’s Indie Power Players List consecutively from 2022 to 2024 and was an active member of the Merlin Board from 2020-2024.