Founder & Producer, National Cannabis Festival
Caroline Phillips is a native Washingtonian specializing in conceptualizing, strategizing and executing political campaigns, non-profit initiatives, live events and marketing experiences. In 2014, Caroline founded THS Presents, a public relations and event production company with the mission of cultivating projects and ideas that leverage business and advocacy for social good. In 2016, she launched the National Cannabis Festival (NCF) in Washington, DC and in 2018 she expanded the program to include the National Cannabis Policy Summit (NCPS) and Four20 Week. NCF is now the largest ticketed cannabis gathering in the U.S. and NCPS is the only nationally televised cannabis conference. Caroline is also the Deputy Director and on the Executive Board of Supernova Woman, a 501(c)3 non-profit with the mission of ensuring Black and brown people are stakeholders in the cannabis economy. She received her Bachelor’s degree from Wake Forest University, completed post-graduate studies at Howard University and received her Master’s degree from Georgetown University.
The Future of Cannabis Festivals and Events Presented by High NY
October 15, 2021, 6:00:00 PM
With Cannabis legalization sweeping across the East Coast, and COVID-19 concerns still in the air, how can festival and event organizers integrate Cannabis into cutting edge and authentic cultural programming? We intend to discuss the future of Cannabis events and festivals including: considerations for Cannabis activations in a post-COVID world; how mainstream music, food, tech and entertainment events can integrate Cannabis; creating sophisticated and accessible Cannabis experiences for various demographics; how to honor and maintain Cannabis (counter) culture while also bringing it to the mainstream; and what kind of unique new hybrid Cannabis experiences we might see in the next few years.