Founder & CEO, trac
Cardin Campbell is the Founder & CEO of trac, an artist monetization platform, bridging web2 & web3. As a former artist himself and with almost 20 years of experience in technology at companies like Intel, Nike and Peloton, Cardin set out to create a platform that will transform how artists navigate the music industry; maximizing their earning potential while maintaining ownership. Cardin built trac out of passion for artists and to ultimately quantify the impact of music on culture economically.
trac is where the ownership economy and the music industry intersect: a destination where artists and their community grow & earn together. Bridging web2 & web3, trac simplifies the way in which artists make money. It is building a future where an artist and their team(s) can maximize earning potential and scale their fanbase while maintaining ownership.
trac does this with its fully integrated and automated suite of products: unlimited music distribution, on-demand merch, on-demand NFT minting, and insights on what to do next to gain more superfans. trac is the operating system that helps make navigating a complicated music industry easy.
Sell your music. Build your brand. Track your impact.
NFT Success: Strategies for Funding and Creating Superfans
October 13, 2022 at 5:00:00 PM
Implementing modern technology to produce studio quality music in your basement is now table stakes. The modern musician is tasked with understanding the full scope of their business, evolving from artist to owner-operator. In this session you will learn about accessing capital based upon your streaming listens and leveraging new release and marketing strategies to create superfans.
trac presents: The Future of Artist Monetization -
How Web3 Unlocks An Artist’s Value
October 11, 2022 at 8:00:00 PM
Join Cardin Campbell (Founder/CEO of trac) and other leaders bridging the music industry's gap between Web2 and Web3 for a discussion on how Web3 technologies are changing the game for artists. Learn about Web3 technologies helping artists earn more money than ever, and how a tokenized music industry can turn artists and fans into true owners.