Founder and Co-CEO, Beatdapp
Andrew Batey is an accomplished entertainment and technology entrepreneur and early adopter of major industry transformations across music, social media and web3. Over the last 15 years, The Peak’s 2023 Emerging Leader raised $100M+ for his own startups and filed 40+ patents across seven countries around artificial intelligence, machine learning, blockchain and data infrastructure. Now, as the Founder and Co-CEO of Beatdapp, his focus is on helping DSPs, music labels and artists combat artificial streaming fraud. Since inception, the company has been recognized as a Top 20 Music Company Globally by Crunchbase (Out of Top 10,000) and selected for "Emerging Rockets List" (2020 & 2021). The startup team has also graduated from accelerators such as Creative Destruction Labs, 500 Startups, Project Music and the highly prestigious and selective C100 “48Hrs in the Valley.”
In the early years, Batey spent time helping launch multiple top ten artists, lifestyle brands and growth hacking web properties such as Facebook, Twitter and YouTube before they were the marketing tools we know today. Committed to staying close to the music business, he harnessed his creative side to release a song under the artist name Urban Outlaws, which wound up charting #4 on US country music singles and playlisted on Spotify’s Wild Country (April 2022). Away from work, he’s taught fourth-year advertising and marketing courses at multiple universities over eight years.
Stop the Scammers: Streaming and Royalty Fraud Prevention
Tuesday, October 10, 2023, 4:00 PM
It has been estimated that the music industry is losing out on as much as $2 Billion a year due to streaming fraud. One common strategy that scammers use is to draft off bigger artists’ success by intentionally mislabeling a track. As the fraudsters get more sophisticated, how can distributors, rights holders, DSPs and others in the space protect themselves and their artists? This discussion will be a deep dive into fraud prevention strategies.