Ariel Hyatt runs Cyber PR Music, an artist development, social media & content strategy firm based in New York City. Her agency just celebrated 25 years in business and she and her team of women who get sh-t done run digital PR campaigns and advise on how to create online influence and release impactful projects. She has spoken in 12 countries to over 100,000 entrepreneurs and is the author of five bestselling books on social media, marketing, and crowdfunding, including her most recent release, “The Ultimate Guide to Music Publicity” which went to number one on Amazon in Music Business.