Every great music career starts with a seed…a song, an idea, a vision. But transforming that seed into something sustainable takes more than talent; it requires resources, reinvestment and resilience. This panel brings together an artist, an indie label owner and Sound Royalties’ President to discuss the journey of growth in today’s music business. From self-funding projects to scaling independent labels, panelists will explore how creators can leverage the money they’re already earning to fuel the next stage of their careers. This conversation will uncover how to plant, water and grow your creative vision without giving up ownership