Ali Lieberman is the Senior Director of Business Process and Product Management at SoundExchange. In this role she serves as the business sponsor of Music Data Exchange (MDX), which is used by all major record labels and music publishers to link sound recording and musical work data. She has helped lead the organization through a major platform transition, operational restructuring and is currently working on executing new royalty and data solutions for sound recordings and music publishing. Prior to joining SoundExchange in 2011, Ali managed the US ISRC Agency with the Recording Industry Association of America (RIAA). Ali is an MBA graduate of the Georgetown McDonough School of Business and has over 10 years of experience in the music industry.