Founder & CEO, Aesthetic Music Group/NUSIC.fm
Brian Wilkins is a manager, educator, technologist, and entrepreneur with 20+ years of experience in the music and technology industries. Brian has held executive and creative positions at major record labels (Sony Music Entertainment/Sony BMG/Universal Music Group), broadcasting/live entertainment companies (Clear Channel/SFX), higher education institutions (Frost School of Music/University of Miami) and Web3 technology platforms (NFTy Music/NUSIC).
He has been at the forefront of music technology intersections including music NFT campaigns, creative artist DeFi funding, metaverse building and DAO investing that are revolutionizing the modern music industry.
Wilkins’ music management artists and producers have included world-renowned superstar, Rihanna, multi-platinum selling producer/label head Alex da Kid, and 18-times number one hit songwriter/producer, Sean “The Pen” Garrett. Collectively his clients have more than 40 Grammy nominations, over 8 billion streams, 500 million sales including writing and producing credits for such acts as Jay-Z, Madonna, Eminem, Beyonce, Miley Cyrus, Rihanna, Nicki Minaj, Imagine Dragons, Shawn Mendes, Selena Gomez, SZA, Pharrell Williams, Kanye West, Camila Cabello, Travis Scott, and countless others.
Artists as Architects: Building, Connecting and Monetizing Music in the Metaverse
October 13, 2022, 4:00:00 PM
As the mainstream adoption of gaming, creative social experiences and virtual worlds continues to grow, so does the opportunity for artists to connect, engage and monetize opportunities in the Metaverse. Musicians and their teams are redefining fan interactions by building immersive experiences that reach far beyond traditional social media platforms. This panel will discuss how artists are evolving to grow their audience in the Metaverse and share ideas on the future of the virtual music industry.