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GMS 2021: Custom Overlays: The New “Trailer Remixes” Sponsor: Proper One Music Licensing
Patricia Joseph, Synchsonic/Bitmastr, Committee Member, GMS East
A conversation celebrating one of the many trends in the trailer world whereby new music beds – via custom overlays – have essentially created remixes and, as a result, created a new lane in musical genres: trailerization. Trailerization is the reimagining of songs to fit into a trailer or promo for film and TV marketing.
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