President, NSF NOW Inc.
Nikki is a 25-year veteran of the music industry. She walks the line between an active performing artist and songwriter to a strategic thinker who approaches complexities, relationships involving unique personalities, and building brands in a thoughtful, rigorous, and thematic way.
As the Founder of her firm NSF NOW Inc. and NSF The Artist, she has focused on enabling entrepreneurs and companies’ growth through creative marketing strategies, dynamic target marketing, creative-focused networking, and iterative development to build intuitive experiences and successful results that inspire confidence, creative freedom, and access to larger audiences.
Over the last three years, Nikki has lead business development and industry relations for RyteBox. RyteBox is the unparalleled rights and royalty platform for the music industry. She has worked together with numerous entrepreneurs, executives, creatives, and music industry professionals to raise awareness and create market traction for this new technology platform. Being an artist herself, with extensive knowledge in technology and the complexities of music and media intellectual property, administration and copyrights, she saw the opportunity and value of how to support her peers in the industry at a larger scale. A core value of the entire team is to get the artist paid!
ARTISTS MUST GET PAID!
10/11/22, 4:00 PM
Great art + good data + powerful technology = increased financial success and value for the artist and the community
We’ve gathered a range of music leaders from multiple industry verticals to share their stories and insight into strategies to maximize opportunities for artists and songwriters to grow their audiences via new business models and cutting-edge tech, resulting in greater transparency, more accurate data, faster payment cycles, and ultimately more money in artists’ pockets.
Join us for a broad-based discussion and AMA with representatives from the label, publishing, DSP, data, booking, and media worlds as they share their vision and experience.