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Mondo.NYC Speaker

Oana Ruxandra

Oana Ruxandra

Executive Vice President Business Development & Chief Digital Officer, WMG

Ms. Ruxandra has served as Executive Vice President of Business Development and Chief Digital Officer since April 2020. In such capacity, Ms. Ruxandra oversees global business development and digital strategy for the company, with a focus on exploring new forms of commercial innovation and creating new digital revenue opportunities. From December 2018 to April 2020, Ms. Ruxandra served as Executive Vice President, New Business Channels — Chief Acquisition Officer, a role that required her to attract non-traditional partners and identify unconventional M&A opportunities and from June 2019 to April 2020, she served as interim head of business development for WMG's Recorded Music business. From 2016 until December 2018, she served as Senior Vice President of Digital Strategy and Partnerships at Universal Music Group, prior to which she spent four years at the company, advancing to Vice President of Digital Strategy and Business Development. Ms. Ruxandra previously spent seven years in the financial industry at firms such as BlackRock and Constellation Capital Management. Ms. Ruxandra received her B.A. in Economics and Political Science from Columbia University and her M.B.A. from The Wharton School at the University of Pennsylvania.

Music Models for the Roaring ‘20s

10/12/21, 6:00 PM

Looking past hi-res audio and playlists at their fingertips, the music fan is currently enjoying a plethora of new discovery, experience and ownership tools and offerings, while the industry focuses on crafting solid financial models to insure their viability. We’ll address the following questions: What does a decentralized streaming platform look like? Will AR transform music discovery through sunglasses? Will blockchain protocols and NFTs provide artists with enhanced financial security or end up being as transitional as ringtones? The digital music industry continues to find its footing in an ever-shifting terrain – we will be sharing our views on where we feel it will land.

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