GMS 2020: TikTok Creatives Sound Off on Why They Are the "Sound On" Channel for Brands

Greenpoint Room

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Note: all panel times are displayed in your local time zone

Moderator:

Jonathan Hecht

Members of TikTok's Music Licensing Team & Creative Lab discuss the platform's increasing importance to the advertising market, offering insight into how they leverage their unique positioning and music solutions with marketers. From education through ideation and execution, they'll answer the question, "Why make ads, when you can make TikToks?" Moderator Jonathan Hecht welcomes panelists Bryan Cosgrove, LA; Todd Triplett, NYC; and John Nussbaum, Chicago.

Bryan Cosgrove

Creative Music Licensing, TikTok

John Nussbaum

Creative Lead, Central, TikTok Creative Lab

Jonathan Hecht

Founder, Venn Arts Music Supervision

Todd Triplett

Creative Lead, NY, TikTok