Adrian Perry, a partner in the Technology & IP Transactions group of Covington & Burling LLP, is co-chair of the firm's Entertainment and Media Industry group and the firm's Music Industry practice. He is a widely recognized practitioner in the entertainment, sports, and technology industries, with repeat recognitions and rankings in Chambers and Partners, Variety, Billboard and The Hollywood Reporter, among others. Adrian focuses on transactional and advisory matters involving emerging and innovative uses of technology, intellectual property, and data, handling a wide range of commercial arrangements for clients across various industries. He is one of the founders and leaders of the firm’s Metaverse Initiative, advising on an array of license, development and services agreements to exploit content and products in metaverse and NFT platforms. He is also part of the firm’s Artificial Intelligence and Internet of Things Initiatives, advising on deals involving AI-powered and internet-connected products. In addition to stand-alone IP and technology transactions, Adrian has advised numerous clients on the IP, privacy, and technology aspects of private equity, M&A, joint venture, financing, and other corporate transactions. Adrian is also a certified information privacy professional (CIPP/US).