Sonja J. Kim
Vice President, Commercial Counsel, TIDAL at Square
Sonja has over a decade of experience as an attorney in legal departments at major entertainment and media companies. She is currently a VP, Commercial Counsel at TIDAL and joined the legal team after its acquisition by Square. She has been an Associate General Counsel based in Pandora Media’s Oakland, California office where she led deals and advised on matters for various teams including Sales and Sales Operations, Advertising Creative Services, Brand Marketing, and Podcasts and Entertainment Content Partnerships. As an advocate who is committed to promoting diversity, equity, and inclusion in the legal profession and the entertainment and media industries, Sonja also served on the steering committee for Pandora’s employee resource group for underrepresented communities and advised Pandora’s multicultural brand marketing team. She previously held in-house counsel positions in music merchandising at Live Nation Merchandise and in television production at Fox Television Studios. She is currently Co-Chair of Women in Music’s SF Bay Area chapter. Sonja is originally from the San Francisco Bay Area, and she received her B.A. in Mass Communications from UC Berkeley and her J.D. from UCLA School of Law, where she specialized in Entertainment Media Law and Policy.
International Deal Making
10/15/21, 3:00 PM
With Latin and K-pop music infiltrating US pop culture, we believe it is time to take a closer look into the nuts and bolts of deal making in those genres. From recording agreements, publishing agreements, endorsement agreements and the general advantage of cross-cultural collaborations, it is important to understand the distinctions in business models, accounting practices, and strategies, along with the development of multicultural literacy when working with global talent. Join us as a diverse and dynamic group of practitioners with deep knowledge in the area engage in a conversation about important issues pertaining to these exciting and growing markets.