Nuno Saraiva is the Executive Director of the WHY Portugal export office and music exchange platform, founded in 2016. Saraiva is also co-founder of Portugal’s first PRO conference and showcase festival Westway LAB, which started in 2014, and is also the founding President of the AMAEI, the Portuguese Independent Trade Association, founded in 2012.

He is a Board Member of IMPALA, the European Music Companies Association in Brussels; and also Board Member of EMEE – European Music Exporters Exchange, in representation of WHY Portugal.