This panel dives into the dynamic and ever-evolving role of the artist manager. A diverse group of established, entrepreneurial managers will share real-world insights on what it takes to build and sustain successful careers in today’s music industry. From discovering and developing talent to managing complex team dynamics and deal structures, panelists will unpack the day-to-day challenges and big-picture strategies that define effective artist management. Topics will include relationship building, long-term career planning, marketing in the digital age, and the growing importance of advocacy. Whether you're new to management or looking to refine your approach, this conversation offers a 360-degree look at the modern manager’s toolkit.

One of the most hands-on jobs within the music industry is that of the artist manager. While no two stories or pathways will ever be the same in this sector of the business - there are shared strategies that enable artist development and growth. Join established entrepreneurial artist managers sharing their extensive knowledge, expertise and advice on all aspects of the business. What are the key roles and responsibilities of an artist manager? What does it take to discover and develop great talent? We'll discuss how to nurture the manager-artist relationship, navigating different ways to market an artist, along with how to grow and sustain long-term artist careers.

Over the last few years, music festivals have faced a pandemic, major safety matters and more. As a result, music festivals had to quickly pivot to incorporate streaming formats, create new revenue generators, and scrutinize risk and safety measures. This panel will take a look at the changing landscape of music festivals, issues to consider when representing festivals, and recent developments that are here to stay. (Mondo attendees are welcome to attend all CLE panels.)

Music Managers Forum-US and Women In Music present Artist Management Entrepreneurship. Join established entrepreneurial artist managers sharing their extensive knowledge and experience from a variety of genres, races, ethnicities, backgrounds and identities. They will discuss all aspects of the business, from starting a business, structuring deals, building a team, nurturing the manager-artist relationship, artist growth and development strategies, delve into their most effective marketing tactics (including traditional, live and digital), mission-based initiatives and advocacy, how to grow and sustain long-term careers, and visions for the future of artist management.

Artist management, and the role management plays in an artist's business and career, has been evolving with the industry. Changes in monetization and promotional structures are altering the demands of day-to-day and long-term strategy, and a manager's role as a type of CEO of an artist's company has shifted.

This panel will analyze the structure and function of management teams and discuss changing methods, innovations, and strategic activity. We'll explore the ways managers are working across marketing, distribution, live streaming and other verticals, as well as garnering and deploying investment, to address today's environment.